McCann Birmingham to lead on new campaign launching later this year East Midlands Railway has appointed McCann Birmingham to take its brand character Miles on a new adventure. The appointment follows a competitive pitch with McCann demonstrating creative excellence and strategic insights. McCann Birmingham has been on the rail operator’s roster since 2022, having previously […]
On September 9, 2024, global drinks branding specialist Denomination marks a new stage in its growth, adding a New York City office to its existing Sydney, London and San Francisco locations, and making two significant additions to its leadership team: Final piece of the puzzle “We have spent the past 22 years building a reputation […]
McCann Worldgroup, led by McCann London, has been named the Global Agency of Record for Peroni Nastro Azzurro (PNA), the world’s #1 premium Italian lager. The agency, which won the business following a competitive pitch run by AAR, takes on the task of delivering a long-term, global core creative platform that will serve as the […]
Independent, full-service agency Cornett has named Damon Vinyard its Head of Production. The role is a first for the agency, part of Cornett’s continued commitment to ensuring content and production excellence. The seasoned producer started his career in film and television during his first eight years in the industry, but spent the last 13 in the commercial world. Vinyard […]
Designer Shannon Gaboriau has joined Yes& to lead the agency’s design efforts. She brings almost 20 years of experience, expertise that was honed at some of the most admired agencies in the country including Deutsch LA, Crispin Porter + Bogusky, and The Martin Agency. Gaboriau’s chief mission for design is to simplify and humanize experience while increasing […]
The Former Grey New York Exec Will Lead Strategy Across Havas NY Clients Including Danone, Keurig Dr Pepper and JBL Today, Havas New York has announced the appointment of Justine Feron as Chief Strategy Officer. In her role, she will lead a talented team of strategists across the agency’s clients, including Danone, Keurig Dr Pepper, […]
Global creative and media agency, Trouble Maker, has been appointed by John Frieda as creative partner for the iconic hair care brand, following a competitive pitch. As part of the brief, Trouble Maker will be working with John Frieda on a social first campaign, set to launch later this year. The appointment is effective immediately. Source: Trouble […]
Multilocal, a leader in programmatic curation, is excited to announce significant growth and strategic advancements in the first half of 2024. The company has doubled its SSP partnerships, introduced its CarbonSmart solution for advertisers, and reinforced its sustainability commitment by joining the Ad Net Zero initiative. The launch of Curation as a Service (CaaS) has […]
Serving as Head of Account Management Since 2020 Robert W. Sprague, founder and CEO of full-service agency Yes& today announced the promotion of Jeff Nowak to chief client officer (CCO). Nowak is now tasked with creating a world-class experience and deepening relationships with the agency’s full range of clients. He has also been charged with simultaneously building, shaping and […]
Industry veteran Kareem Cervantes has joined independent, integrated marketing agency The Many as Marketing & Communications director. In his role, he will oversee the agency’s marketing efforts and help to amplify the company’s philosophy around participatory marketing, a discipline dedicated to creating work that resonates with audiences, starts conversations and demands engagement. “It is truly an exciting […]