Utiq and Equativ Unlock Authentic Audiences Through Programmatic Curation
Utiq, the European AdTech company with a unique Telco-powered first party identifier, that harnesses Authentic Consent to enable responsible digital marketing, is today announcing the integration of its Authentic Audiences solution with Equativ, the global, trusted independent platform. This first feature-enabled SSP integration for Utiq means their Authentic Audiences are now available via Equativ’s Buyer […]