Barrett Becomes Barrett Hofherr After Dynamite Year

<strong>Barrett Becomes Barrett Hofherr After Dynamite Year</strong>

On March 8, “the biggest small agency in the world” is changing its name to Barrett Hofherr.  The past two years have entailed massive growth for Barrett—the biggest in the advertising agency’s 10-year history. President Jamie Barrett says the addition of Matt Hofherr as partner and chief strategy officer in 2021 and an expanded leadership […]

Chime Introduces “Chime Feels”; New Campaign Celebrates the Financial Decisions that Lead to Life’s Big Moments

<strong>Chime Introduces “Chime Feels”; New Campaign Celebrates the Financial Decisions that Lead to Life’s Big Moments</strong>

New Spots Feature “Feels” by Calvin Harris and Katy Perry  Chime, the #1 most-loved mobile banking app, is launching the “Chime Feels” advertising campaign to help people feel good about the financial decisions that lead to life’s big events. SF-based agency Barrett developed the creative work. The spots began to air on February 6 on Broadcast, Streaming […]