Paddy Power Chooses WE ARE Pi as New ‘Brand Mischief’ Agency

Paddy Power Chooses WE ARE Pi as New ‘Brand Mischief’ Agency

Paddy Power has appointed Amsterdam-based ideas company WE ARE Pi as its ‘Mischief’ agency, in a competitive pitch handled by the AAR. WE ARE Pi have been entrusted with sparking mischief for the brand, an integral part of Paddy Power’s marketing strategy that kick off the relationship by launching a “Big Game Hunter” social campaign […]