Planet Mark reveals new modern planet and identity Empowering Change for a Brighter Future

Planet Mark reveals new modern planet and identity Empowering Change for a Brighter Future

Sustainability certification Planet Mark has launched its new brand identity created by Design by Structure. The identity is based on an abstract planet, with the creative inspired by a shared vision of a brighter horizon and fresh beginnings. The word ‘The’ has been dropped from the brand in favour of ‘Planet Mark’ to amplify its […]

Boundless Brand Design Launch Beefeater’s stand out new low alcohol spirit drink exclusively for the Spanish market

Boundless Brand Design Launch Beefeater’s stand out new low alcohol spirit drink exclusively for the Spanish market

Boundless Brand Design was commissioned by client partner and the world’s most awarded Gin, Beefeater, to launch a Lower-ABV spirit drink in Spain, an exciting first for the brand. Looking to target the surging demand from global consumers for no/low spirits, Beefeater wanted to create a lighter drink experience for those seeking a more balanced lifestyle. Building […]

Droga5 London goes ‘Another Way’ with new international visual identity for CUPRA

Droga5 London goes ‘Another Way’ with new international visual identity for CUPRA

Droga5 London has launched a new corporate and visual identity for CUPRA, the new high-performance car division of SEAT Group, that challenges the conventions of design in the car category. The identity is part of the new brand platform ‘Another Way’ and provides CUPRA with an unexpected modular visual language that shows both the car […]

Mr B & Friends turns up the WOW for Sparkol

Mr B & Friends turns up the WOW for Sparkol

Marking a strong start to the new year, Sparkol, the Bristol based technology business, has launched its new brand created by Mr B & Friends. Sparkol provides its customers with innovative software and video tools that help create inspiring presentations and storytelling, together with studio services that turn the mundane into the magical. Their globally […]

Buddy Create A Premium Brand And Bottle For Black Tor Rum

Buddy Create A Premium Brand And Bottle For Black Tor Rum

Blended with fresh, natural spring water from the hills of Dartmoor, Black Tor Rumneeded a premium brand and bottle to announce its arrival in the growing craft-rum sector. The pure, uncompromising character of the rum is reflected through the granite tor-inspired personality and identity. Since launch, sales have snowballed — so much so, that Black Tor […]

B&B studio refreshes Peter’s Yard positioning and packaging, and extends brand into snacking category

B&B studio refreshes Peter’s Yard positioning and packaging, and extends brand into snacking category

Award-winning sourdough crispbread brand, Peter’s Yard, has worked with B&B studio on a strategic repositioning and redesign as it seeks to drive growth and extend its brand into new eating occasions.  Founded in 2008, Peter’s Yard is a Swedish-inspired UK bakery brand, crafting premium quality crackers, crispbreads and flatbreads from its 45-year-old sourdough starter, and fermenting each […]

Waterford partners with Identica to create new identity celebrating centuries of craftsmanship.

Waterford partners with Identica to create new identity celebrating centuries of craftsmanship.

Waterford, the Irish luxury crystal brand, has launched a new identity. Created by London based agency Identica, the rebrand amplifies the traditional craftsmanship and deeper complex cutting techniques Waterford employs. Reframing the brand as desirable and relevant to a younger audience, the overall result is an identity that shows elegance, the mastery of cutting and […]

Kynect Changing the face of a category

Kynect Changing the face of a category

One of the UK’s leading lubricant brands, KY Jelly, unveils its new look and feel under the brand name, Kynect, by strategic brand design consultancy, Brandon. Background and brief Although KY Jelly is often regarded as the generic term for lubricants, over time the brand had started to lose its relevance with consumers amidst increased […]

Branding agency Coley Porter Bell and Ogilvy UK reveal updated brand positioning for Civica

The rebrand follows Civica’s expanding role in digital transformation of public services WPP agencies Ogilvy and Coley Porter Bell joined forces to carry out the project

Branding agency Coley Porter Bell and Ogilvy UK reveal updated brand positioning for Civica

Brand design agency Coley Porter Bell and Ogilvy UK today unveiled their role in the rebranding of Civica, a global leader in software for public services. The updated brand positioning emphasises how Civica helps public sector organisations through smarter software. Covid-19 has accelerated the digital transformation of public services and increased demand for cloud-based solutions. Throughout 2020, Civica […]

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