Claritev Taps TBA Worldwide’s Brandon as Agency of Record

Claritev Taps TBA Worldwide’s Brandon as Agency of Record

Claritev Corporation (NYSE: CTEV), a technology, data and insights company focused on making healthcare more affordable, transparent and fair for all, today announced that it has appointed TBA Worldwide’s Brandon as its new agency of record. TBA Worldwide is a fast-growing independent collective of advertising agencies and specialty marketing firms and Brandon is its fully integrated marketing agency, with […]

Brandon Strengthens Its Presence in the Pet Care Industry as Agency of Record for Primal Pet Foods

Brandon Strengthens Its Presence in the Pet Care Industry as Agency of Record for Primal Pet Foods

Brandon, a leading integrated marketing agency specializing in brand strategy and consumer engagement, has been named Agency of Record for Primal Pet Foods, a pioneer in raw, whole-food nutrition for pets. Following a competitive pitch process, Primal Pet Foods selected Brandon to support its continued growth and expand awareness and engagement for its premium pet nutrition […]

Santee Cooper’s New Campaign, Created Entirely In-House By TBA Worldwide’s Brandon, Educates Customers on How to Smartly Save on Their Energy Bill

Santee Cooper’s New Campaign, Created Entirely In-House By TBA Worldwide’s Brandon, Educates Customers on How to Smartly Save on Their Energy Bill

The effort informs South Carolina residents on how to smartly utilize their energy consumption so that they can maximize savings. Santee Cooper, South Carolina’s largest power and water utility provider, this month launched a new ad campaign aimed at educating customers on how to smartly shift their energy usage during peak times so that they […]

Advertising Agency Brandon Reenvisions Primal Pet Foods’ Website to Coincide with Brand Packaging Redesign

Advertising Agency Brandon Reenvisions Primal Pet Foods’ Website to Coincide with Brand Packaging Redesign

Integrated marketing agency Brandon has redesigned the website of Primal Pet Foods, a leading manufacturer of fully prepared, premium-quality raw foods, treats, and chews for dogs and cats. The agency recently launched the site to coincide with the debut of new packaging. Brandon is leading Primal Pet Foods’ digital transformation and handling creative, production, analytics, SEO, and website […]

Brandon Welcomes Brand Builder Kathryn Davenel as Associate Creative Director

Brandon Welcomes Brand Builder Kathryn Davenel as Associate Creative Director

Integrated marketing agency Brandon has hired Kathryn Davenel as associate creative director. Kathryn is a boundary-pushing creative leader who has a knack for delivering standout work for top brands. With a career spanning global campaigns and U.S. markets, she thrives on transforming bold ideas into tangible results across B2B, DTC, and B2C industries. Kathryn’s expertise in brand strategy, […]

Primal Pet Group Taps Agency Brandon for Digital Transformation of Its Leading Raw Pet Food Brand

Primal Pet Group Taps Agency Brandon for Digital Transformation of Its Leading Raw Pet Food Brand

Primal Pet Group—established in 2021 and a leading manufacturer of raw foods, treats, and chews for dogs and cats—has hired mid-Atlantic full-service ad agency Brandon to craft new digital creative for its Primal Pet Foods brand and spearhead a complete digital transformation for its growing portfolio. The innovative provider of premium pet foods tasked Brandon in April […]

TBA Outdoors Wins New Client Retay USA After Competitive Pitch

TBA Outdoors Wins New Client Retay USA After Competitive Pitch

Agency of Outdoor Enthusiasts Charged with Massive Scope of Work Maryland’s Banshee Brands Inc, the parent company of Retay USA, which operates the North and South American division of Turkey-based Retay Arms, has tasked TBA Outdoors—a digital marketing agency specializing in the outdoor industry—with a massive undertaking to launch in late summer/early fall. The broad initiative includes a […]

Brandon Expands Leadership with Ant Sanders, Nick Escobar and Valerie Henshaw 

Brandon Expands Leadership with Ant Sanders, Nick Escobar and Valerie Henshaw 

Three Key Appointments to Creative, New Business and Account Service Departments Brandon, a modern marketing agency built to propel mid-market brands forward, announce three new appointments across multiple disciplines. Ant Sanders is their new associate creative director; Nick Escobar, an account manager at the agency since 2022, has been promoted to lead development specialist; and […]

Shopper Marketing Trailblazer, Leah Key, Named Media and E-commerce Director at Brandon

Shopper Marketing Trailblazer, Leah Key, Named Media and E-commerce Director at Brandon

Brandon, a data-driven, modern marketing agency that unlocks hidden potential through data and audience understanding for mid-market brands, is pleased to announce the recent hire of innovative retail marketing strategist Leah Key as its new media and e-commerce director. Key has successfully led retail media planning for global brands such as Nestle, Campbell’s Soup, Pfizer […]

Integrated Marketing Agency Brandon Welcomes Austin Scott as New Creative Director

Integrated Marketing Agency Brandon Welcomes Austin Scott as New Creative Director

North Carolina-based Brandon, a leading integrated marketing agency consistently recognized for its creative excellence, today announced the appointment of Austin Scott as its new creative director. He will report to Tyler Easterling, President and COO of TBA Worldwide. Brandon is part of TBA Worldwide, a fast-growing independent collective of specialized agencies offering holistic, data-driven marketing […]

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