There are certain moments in life when experiencing a lull really wouldn’t be a good idea. Cadbury’s latest campaign from VCCP showcases these moments, and positions Boost+ Protein as the answer to make sure that you don’t flounder at just the wrong time. The campaign builds on the afternoon lull platform that Cadbury established for […]
WaterAid and the Wimbledon Foundation have created a spectacular fountain of 2,631 tennis balls in Greenwich Park to mark the number of lives that could be saved on average each day if everyone everywhere had clean water and decent toilets. Two weeks before the start of The Championships, Wimbledon 2019, the remarkable tennis ball installation […]
Tommy’s, one of the UK’s largest charity funding research into saving babies’ lives, has appointed values-driven creative and campaigns agency Blue State Digital to support its fundraising events following a competitive pitch process. The agency will work to help promote Tommy’s biggest fundraising drive, the Splashathon with a campaign focussed on inviting parents to make […]
In Brazil, one woman is raped every ten minutes, according to the annual public security and violence report published by the Institute for Applied Economic Research (IPEA). According to estimates, 600,000 women were victims of rape in 2017 alone. So-called date rape drugs are used by perpetrators to overpower others and commit sexual abuse. This […]
Premium confectionery brand Aero Bliss shares the indulgent pleasure of chocolate in an experiential out-of-home campaign which even dispenses its brand new velvety, whipped bubbles. Breaking this weekend at Westfield London (June 15) and running for two days on Saturday and Sunday (12-6pm), the campaign aims to create special moments by engaging people in an […]
Based on the principle that men and women have different rhythms during sexual relations, Jontex is introducing a new product: “Synchronised Orgasm,” a condom that prolongs the man’s erection while stimulating the woman’s pleasure, so that both may reach climax together. In order to publicise the product, BETC/Havas created a communication campaign that uses printed media, Facebook and Instagram […]
Demonstrating the power of natural resources, ROTHCO and Allied Irish Bank announce the tour of an incredible new book, ‘10 | The Book That Grew’. In an initiative to support Irish agriculture and farming, the book has been grown entirely from grass. In a world’s first, every page, every word, and every diagram in this […]
Virgin Media is launching a new creative platform “Unlimiting”, which embodies the feeling of life without barriers and demonstrates the endless possibilities of Virgin Media’s TV, broadband, mobile and home phone offering. The new creative direction is supported by a fresh campaign “You can do anything”. Created by adam&eve/DDB, “Unlimiting” signifies a huge step change […]
The Female Quotient, a female-owned business committed to advancing equality in the workplace, launched a new campaign developed by Burns Group, a female-led, NYC-based brand transformation company, called ‘Make Equality Moves.’ The initiative aims to drive tangible movements, developed by The Female Quotient, to solve for the harrowing reality that from where we stand today, gender equality is […]
SPAR, one of the UK’s leading convenience store group, is launching a social media campaign to celebrate diverse and unsung heroes in local community sport. Partnering with global socially-led creative agency We Are Social, with production from We Are Social Studios, the campaign aims to drive awareness of SPAR’s local community credentials and amplify its […]