catwalk – Marketing Communication News

TENA re-imagines Victoria’s Secret catwalk image to launch new Silhouette Noir underwear

By newsroom on April 29, 2019 Latest, Marketing, PR

TENA, a market leading incontinence brand, has launched its new Silhouette Noir product with a ground-breaking catwalk shot in the style of Victoria’s Secret that has taken over Oxford Street. This is the first campaign from TENA Women’s new platform “I Will Be Me” developed with AMV BBDO, with the key objective of breaking taboos […]

Adidas Y-3 2013: Interactive Live Stream

By newsroom on February 11, 2013 Advertising, Events, Latest

Most new fashion shows are getting better at expanding into interactive online experiences, and the 2013 Y-S show catwalk from Adidas was no different, set to a projection mapped background and staring multiple live-stream cameras, the interactive live stream catwalk show from Adidas let people switch between various live action shots both on the run […]