Indian actor Alia Bhatt buys stake in startup StyleCracker

Indian actor Alia Bhatt buys stake in startup StyleCracker

Alia Bhatt is the latest celebrity to invest in a startup after acquiring a minority stake in a fashion-tech startup StyleCracker, which offers personalised fashion boxes curated by celebrity stylists to its consumers. Bhatt has invested an undisclosed sum into the company, along with a consortium of investors, as part of Pre-Series A funding, according […]

Magazine Ad Pages Slip, Celeb Titles Hit Hard

Magazine Ad Pages Slip, Celeb Titles Hit Hard

Print advertising is dwindling at consumer magazines. The Publishers Information Bureau released figures showing total magazine ad pages fell 4.9% from 33,673 in the first quarter of 2012 to 32,023 in the first quarter of 2013. Of 213 titles tracked by the PIB, 107 (50%) experienced ad page declines in the first quarter of 2013 […]