New role for marketing expert comes after serving as SVP since 2021 Robert W. Sprague, founder and CEO of full-service creative agency Yes&, today announced the promotion of Debbie Bates-Schrott to chief marketing officer. Bates-Schrott has served as SVP since 2021. In this new CMO role, she is tasked with overseeing a team that promotes brand awareness, engages with […]
To support the acceleration of growth for the iconic bakery brand, Hovis, the business has newly appointed Mark Brown as its Chief Marketing Officer. Mark brings with him a vast and varied knowledge of the food industry, having held Senior Marketing positions at Kraft Foods, Kerry Foods and General Mills. At General Mills he most […]
GumGum Strengthens Executive Leadership with Award-Winning Media Veteran GumGum, the leading contextual-first, global digital advertising platform, is excited to announce the appointment of Kerel Cooper as its new Chief Marketing Officer (CMO). “We’re absolutely thrilled to welcome Kerel as our new CMO,” said Phil Schraeder, CEO of GumGum. “This is a game-changing moment for us […]
Financial services company SunLife, part of Phoenix Group, has announced the appointment of Victoria Heath as its new Chief Marketing Officer. Mark Screeton, CEO at SunLife, said: “Victoria really stood out in the recruitment process, which was run by the Phoenix Group Talent Acquisition team and attracted over 120 strong candidates. Her vast experience in […]
Pizza Hut UK, Ireland & France has expanded its leadership team by appointing Jana Ulaite as its Chief Marketing Officer (CMO). Jana brings a wealth of brand and marketing experience and will lead on ensuring brand strategy is at the forefront of marketing efforts to accelerate growth across the region. Prior to joining Pizza Hut, […]
Suresh Balaji will join Lloyds Banking Group as Chief Marketing Officer on 16 October. The Chief Marketing Officer will oversee the group-wide Brand, Marketing and Experience function. Suresh will be responsible for creating and maintaining the Group’s strong, inclusive and sustainable portfolio of brands, developing marketing strategies, driving creative excellence, and designing customer experiences to […]
The appointment follows a £2.5M pre-series A funding round, with backers including famous founders from global businesses Groupon, Brewdog, Clearscore, Mumsnet, Miniclip and The GOAT agency Basket, the ecommerce start-up changing the future of online shopping, announces Lee Lythe as Chief Marketing Officer, who will lead on multi-channel user acquisition, and build out publisher and […]
After nine successful years in Britvic, CMO Matt Barwell has decided to leave the company at the end of June. Matt joined Britvic in 2014, having held a series of senior marketing roles at Diageo and Mars, and has served as a key member of the Britvic Executive team. During his time at Britvic, Matt […]
Hyundai Motor America has named Angela Zepeda, the senior vice president and managing director at its agency of record INNOCEAN USA, as its new chief marketing officer. Angela will be responsible for all of Hyundai’s marketing and advertising activities in the U.S., including the strategic direction, brand development, national and regional advertising, experiential marketing, digital […]
Deputy, the award-winning workforce management software platform, announced the hiring of Jennifer Shambroom as its new Chief Marketing Officer, expanding its global team to San Francisco. With a long-standing track record leading high performance marketing teams, Shambroom brings a wealth of experience to Deputy on the heels of its $81 million Series B investment round. […]