Dentsu Aegis Network Report: US Marketers Take Bigger Risks, Prioritise Innovation

Dentsu Aegis Network Report: US Marketers Take Bigger Risks, Prioritise Innovation

Dentsu Aegis Network published its first annual CMO Survey highlighting the key challenges of 1,000 Chief Marketing Officers across 10 top global markets. The survey dives into a variety of issues facing marketers such as difficulties connecting with consumers, the dynamics of working with agencies, data regulation fears and new barriers for growth. Despite these […]