Southpaw, the strategic creative agency today announces a new collaboration with Tim Hortons UK, the rapidly expanding QSR brand. As part of the scope, Southpaw will handle creative content creation and production for Tim Hortons UK, delivering high-impact assets for both in-store digital screens and out-of-store communications, alongside campaign-driven social content. The collaboration focuses on […]
Mobile-first digital platform, created by Synoptic Office, launches to coincide with America 250 Song of America, a Hampsong Foundation project originally in collaboration with the Library of Congress, today unveils its newly redesigned website, a mobile-first digital platform that invites audiences to experience the history of the United States through poetry and song. Timed to […]
Wall’s and global footwear Crocs™ have come together to launch an exclusive “Mad for Summer” collaboration of limited-edition ice cream-inspired Jibbitz™ charms, celebrating bold self-expression and unapologetic joy. “Summer 2026 is all about playing it mad. And we are delighted to be partnering with Crocs to turn that mindset into something people can wear, show […]
UK and US digital marketing specialist IDHL has appointed Dan Paget as Chief Operating Officer (COO), as the business accelerates its growth plans and prepares to scale. In his new role, Dan will focus on bringing IDHL’s capabilities closer together through a more unified operating model, stronger cross-agency collaboration and the continued integration of recent acquisitions. With […]
Multi-year agreement deepens WPP Enterprise Solutions’ role as a specialist commerce and customer experience partner helping enterprise brands operationalize production-grade generative and agentic AI on AWS. WPP Enterprise Solutions, the global business transformation operating unit of WPP, today announced it has signed a multi-year Strategic Collaboration Agreement (SCA) with Amazon Web Services, Inc. (AWS). The agreement accelerates how […]
Pringles has teamed up with INNOCEAN Berlin to create an innovative fashion solution for football fans following the World Cup. For the fans who want to stay up late to watch their team’s matches in far-flung time zones – the popular snack brand is launching a hybrid football shirt and pyjama set called the Night Kit. […]
Crossfire Hurricane, the Rolling Stones’ premium rum launching globally this month with Kite Drinks in collaboration with Universal Music Group and global rum authority Ian Burrell, arrives with a complete brand reconstruction delivered by Fred & Farid New York. The agency was responsible for the brand positioning, the visual identity, the print poster campaign, the […]
Early integration gives brands a direct way to discover creators, activate sponsorships, and measure performance using trusted, first-party data impact.com, the world’s leading commerce partnership marketing platform, announces it is expanding its collaboration with YouTube as an early adopter of the YouTube Creator Partnerships API, giving brands and agencies another direct, reliable way to manage […]
Fan-focused experiences celebrate the highly anticipated sequel’s iconic style and energy The fashion world is abuzz, and The Coca-Cola Company is ready to make a statement. Diet Coke is joining The Devil Wears Prada 2, in cinemas May 1st, as an integrated beverage brand, placing one of Coca-Cola’s most iconic names at the center of one of the year’s most anticipated cultural moments. The brand will launch a fan-focused campaign designed to engage […]
A boundary-breaking partnership has been announced today, with Toyota appointing long time cricket fan and national icon, Joanna Lumley, as its Chief Cricket Officer (CCO). The BAFTA award winning actress, best known for her role as Patsy Stone in Absolutely Fabulous and more recently, Amandaland, is encouraging people to get more involved in cricket, whether […]