The assignments come following a pitch with Deutsch Family Wine Brands Agency Colossus has entered into a relationship with Deutsch Family Wine & Spirits that will involve a range of marketing duties for various brands in the company’s portfolio. Up first? For Cantera, developing a full-funnel integrated campaign and launching the brand to markets nationwide; and for Gray Whale, […]
Independent creative agency Colossus has launched a national campaign for client New Chapter. The multimedia campaign, titled “Wisdom of Nature,” is a reflection of the brand’s craft and commitment to high-quality, natural ingredients. “It was important to understand the challenge was more than just the vitamin and supplement industry being crowded,” said Matt Cermak, associate […]
Creative, design and advertising agency Colossus has developed a new brand identity for the historic Boston Symphony Orchestra (BSO) and its sub-brands The Boston Pops, Tanglewood, and Symphony Hall, Co-Founder and ECD Travis Robertson announced today. The agency also worked to craft a new brand strategy and brand architecture for the BSO. This is the […]
Embark Veterinary, a global leader in dog health and genetics, today announced the appointment of independent creative company Colossus Creative Co. as its agency of record. The collaboration is focused on a transformative brand campaign set to launch in March 2024 spotlighting Embark’s unique position in the more than $345 million canine genetics and health […]
Convenience store chain Cumberland Farms is harnessing the power of good, old fashioned, New England sarcasm in its latest project by advertising agency Colossus. Cumby’s, as locals refer to the chain, is New England-based and has more than 500 locations in the region as well as New York and Florida. The campaign, which launches in […]
For cyber criminals, identity is the most vulnerable point of exploitable access. And for businesses, the identity of every employee represents a potential threat to the organization’s most precious secrets. Boston agency, Colossus, explores these themes in a fantastical new campaign for client CyberArk. Cyberark, with offices in 15 countries, is a publicly traded information security company specializing in […]
Boston agency Colossus has hired Trish Dowley as executive producer. Trish joins the thriving indie shop after honing her skills at agencies such as MullenLowe and Arnold. She has worked on Fortune 500 brands including Acura, Google, JetBlue, Carnival, U.S. Cellular, Avis, McDonald’s and others. “Trish has helped create some amazing work over the years […]
B2B Platform Leader Employs B2C Strategies to Reach a Larger Audience in its First Major Ad Campaign with Creative Agency Colossus ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, today launched its first integrated brand campaign, illustrating how ZoomInfo helps businesses across the globe unlock insights, engage customers, and win faster. Applying […]
Indie Boston agency Colossus awarded creative and strategy duties after competitive pitch As leading wellness brand New Chapter furthers its success through unique product offerings and strategic marketing, the company sought out a partner that would both align with their brand values and bring a unique energy to the assignment. After a competitive pitch process, it was Colossus that […]
While every brand is racing toward the new technological playground known as the metaverse, Archer Roose Wines has decided to take a different approach—one that embraces that many consumers are actually confused about what the metaverse actually is. With the release of a new spot, co-owner and Chief Creative Officer Elizabeth Banks (Hunger Games, The […]