“It’s Tox-Ick” Vaping Campaign From CTDPH and Decker

“It’s Tox-Ick” Vaping Campaign From CTDPH and Decker

The Connecticut Department of Public Health (CTDPH) and Decker were tasked with raising awareness of the harmful effects of vaping, according to Decker President Kathy Boucher. The campaign research identified teens, parents of teens, and young adults as their parents as priority audiences to get our message out. Based on audience insights, the “It’s Tox-Ick” […]