Independent, female-owned, full-service agency Cornett has hired Benny Jackson as Creative Director. With nearly 20 years of experience turning big ideas into award-winning work for global brands, Jackson thrives on tackling creative challenges, leading teams, and bringing fresh perspectives to every project. Most recently he was Social Creative Director at TBWA/Media Arts Lab for four years. Before that, […]
Full-service advertising agency Cornett has hired Kate Schifferdecker as VP, Client Partnerships. She is an experienced strategic adviser who has delivered impact and results for global brands in the CPG, retail, lifestyle, food and spirits industries. Schifferdecker sets the vision, drives big ideas, executes seamlessly, and leverages data to deliver game-changing insights and actionable business intelligence. She […]
Independent, full-service agency Cornett has named Damon Vinyard its Head of Production. The role is a first for the agency, part of Cornett’s continued commitment to ensuring content and production excellence. The seasoned producer started his career in film and television during his first eight years in the industry, but spent the last 13 in the commercial world. Vinyard […]
“Float Flex” Asks Americans to Train to Lift One of Fast Food’s Heaviest Drinks A&W, America’s oldest franchised restaurant chain, is bulking up its annual National Root Beer Float Day promotion this August 6th with a nationwide challenge for those who think they’ve got the muscle to handle one of the heaviest drinks in fast […]
Cornett Brings Humor In New Work Featuring Busch Guy And The Wild Weirdness Of Jack Link’s Sasquatch Two big brands. Two beloved mascots. Together at last. Busch Light and Jack Link’s have teamed up to bring fans a combo that’s always good together—beer and beef jerky. To announce the collaboration, Busch Light tapped agency partner Cornett. The independent, female-owned agency […]
Independent, full-service advertising agency Cornett is expanding its already substantive strategic offering with the hiring of Ginger Smithwick, SVP, director of Strategy, and Ellie Kangur, brand strategist, CEO and owner Christy Hiler announced today. Smithwick has more than 20 years experience exploring the why behind consumer behavior—and crafting strategies to change them for some of the biggest brands in […]
Independent, full-service advertising agency Cornett has promoted Chris Finnegan to senior vice president, Media, CEO and owner Christy Hiler announced today. Additionally, the shop has hired Brian Gilligan as director of Performance Media. “Chris has helped establish a media analytics practice that has proved invaluable to our clients,” Hiler said. “Under Chris’s leadership, we have elevated our […]
There’s more to America’s oldest QSR chain than classic All American Food in first brand campaign from agency Cornett A&W Restaurants are more than just convenient places to grab a quick bite to eat. Since 1919, they’ve been cherished community hubs where everyday moments turn into lifelong memories. This is the truth behind the QSR […]
Dublin is a city known for its beautiful outdoor sites, quirky public art, and the largest three day Irish festival in the world. No, not that Dublin. The other Dublin. To attract visitors from Dublin, Ireland to the city in Ohio, Visit Dublin Ohio is extending an especially warm invitation across the pond in the […]
Independent advertising agency Cornett has promoted VP/Director of Brand Strategy Jessica Vincent to President, a role that will allow her to focus on client relationships. Owner and current President Christy Hiler is retaining her leadership duties as she shifts her title to CEO. With Vincent as president, Hiler has a strong leader dedicated to existing […]