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Home»Posts tagged with»Counterfeiting

Nearly half of brands admit that sales are lost to counterfeiting, according to MarkMonitor

By newsroom on April 10, 2018   Latest, Marketing, Media  

Nearly half of brands admit that sales are lost to counterfeiting, according to MarkMonitor

New research from MarkMonitor, a leader in enterprise brand protection, has revealed that almost half (47%) of brands lose sales revenue to counterfeit or pirated goods, with one in three reporting a loss of more than 10%. The research also found that 58% of respondents agree that keeping a brand safe will become increasingly difficult […]

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