Adidas launches six-day cultural pop-up in Shoreditch for shoe launch
![Adidas launches six-day cultural pop-up in Shoreditch for shoe launch Adidas launches six-day cultural pop-up in Shoreditch for shoe launch](https://marcommnews.com/wp-content/uploads/2016/03/adidas-701x469.jpg)
has embarked on an ambitious experiential project to launch its new shoe brand, NMD. The sportswear brand has selected a coffee shop/warehouse space in Shoreditch as the location for its Future House â a six-day, six-night pop-up that aims to inspire and celebrate Londonâs creative talent. The two-storey space, which has been adorned with foliage, […]