Heinz Celebrates Halloween with a Classic-Horror–Inspired Campaign

Heinz Celebrates Halloween with a Classic-Horror–Inspired Campaign

Created by DAVID São Paulo, “Mayo Halloween” swaps ketchup’s red ‘blood’ for a bold new black made with black garlic If Halloween has long been an invitation to use ketchup as “blood,” this year, Heinz is doing things differently. To launch Mayo Halloween (a jet-black mayonnaise made with black garlic) the brand dives into the world of vintage black-and-white […]

TOYOTA SHOWS DRINKING IMPAIRS DRIVING ABILITIES TO THAT OF A CHILD

TOYOTA SHOWS DRINKING IMPAIRS DRIVING ABILITIES TO THAT OF A CHILD

Toyota sends a powerful message against drunk driving in new campaign by DAVID São Paulo Taking a stand against drunk driving continues to be consequential. Toyota’s newest ad campaign, “Toyota Kids,” uses toy car accidents to illustrate the dangers of impaired driving. It’s been scientifically proven that alcohol consumption prior to driving a vehicle has […]