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Home»Posts tagged with»#DiscoverX1

FCB Inferno & Illustrator Ed Fairburn Turn a Map Into Art for BMW

By newsroom on February 16, 2016   Latest, Marketing, Media  

FCB Inferno & Illustrator Ed Fairburn Turn a Map Into Art for BMW

FCB Inferno was briefed by BMW to supply a concept that would promote the new BMW X1 to their existing customer base, and encourage them to book a test drive. In response to this FCB Inferno teamed with artist Ed Fairburn to create a campaign in alignment with the X1’s Embrace the Unknown proposition. World-renowned […]

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