Maserati x David Beckham

Global Campaign by Droga5 London

Maserati x David Beckham

 A century of mixing innovation, design and passion has driven Maserati to create iconic vehicles, which have changed the way the world thinks about motoring – forever. Today this uniquely Italian recipe, kicks up into a new, higher gear with the arrival of a new brand global ambassador, David Beckham. Global sporting icon, philanthropist, businessman […]

Droga5 London goes ‘Another Way’ with new international visual identity for CUPRA

Droga5 London goes ‘Another Way’ with new international visual identity for CUPRA

Droga5 London has launched a new corporate and visual identity for CUPRA, the new high-performance car division of SEAT Group, that challenges the conventions of design in the car category. The identity is part of the new brand platform ‘Another Way’ and provides CUPRA with an unexpected modular visual language that shows both the car […]

Droga5 London creates new brand campaign for Setapp

Droga5 London creates new brand campaign for Setapp

Droga5 London has created a global brand campaign for Setapp, a subscription service providing access to 190+ creative, productivity and maintenance apps for Macs, iPhones and iPads to help users complete any task.   The new “Don’t Get Sidetracked. Get Setapp” campaign revolves around three comic films, directed by award-winning director Jeff Low, each showing the absurdly dramatic […]

Droga5 London creates ‘The Tide’ identity and launch campaign for Greenwich Peninsula

Droga5 London creates ‘The Tide’ identity and launch campaign for Greenwich Peninsula

Droga5 London has developed the brand identity and launch campaign for London’s first cultural riverside linear park on Greenwich Peninsula. Working with Greenwich Peninsula, London’s new creative neighbourhood, Droga5 London was responsible for naming the new outdoor destination, The Tide. Droga5 London developed the visual identity and campaign assets for the launch, including Turning Tides […]