International design studio DUDE Design has hired design and branding maestro Anna Rodighiero as Design Director, and made key hires across the design team. The move signals the next phase of growth for the branding and design studio, two years after the launch by its advertising arm, DUDE. Rodighiero will spearhead the studio’s integrated design […]
Offbeat OOH campaign created by DUDE Milan and DUDE Design elevates the iconic biscuit into a symbol of inclusivity and uniqueness with a limited edition packet of imperfect biscuits and supporting campaign In an age of AI algorithms and social media filters, perfection is becoming the norm – but a bold new campaign by Italian […]
Independent creative agency rebrands Italian breakfast staple as a standalone product line with a flexible visual identity linking its past and future. DUDE Design has unveiled an extensive visual identity system for one of Italy’s best-loved biscuits, GranTurchese, as part of an ambitious brand repositioning. Known for their distinctive turquoise packaging, the circular grid-patterned biscuits have […]
Crafted to highlight the cultural and geographical roots of the Friuli region in Italy, the new beer branding reimagines St George as a pop-art icon The legend of St George slaying the dragon has been the subject of countless paintings, tapestries and even stained glass church windows. Now, for the first time, the iconic knight […]