FCB Inferno & Illustrator Ed Fairburn Turn a Map Into Art for BMW
![FCB Inferno & Illustrator Ed Fairburn Turn a Map Into Art for BMW FCB Inferno & Illustrator Ed Fairburn Turn a Map Into Art for BMW](https://marcommnews.com/wp-content/uploads/2016/02/discoverx1_sketch4.jpg.resource.1453892373619.jpg)
FCB Inferno was briefed by BMW to supply a concept that would promote the new BMW X1 to their existing customer base, and encourage them to book a test drive. In response to this FCB Inferno teamed with artist Ed Fairburn to create a campaign in alignment with the X1’s Embrace the Unknown proposition. World-renowned […]