ELIZABETH ARDEN UNVEILS NATIONAL MULTI-CHANNEL CAMPAIGN, “SMARTERRETINOLTM,” CREATED BY ADVERTISING AGENCY TERRI & SANDY
Elizabeth Arden has launched a national multi-channel campaign titled “SmarterRetinolTM,” created in partnership with agency Terri & Sandy. The innovative campaign highlights Elizabeth Arden’s Retinol + HPR Ceramide Capsules Serum through a compelling visual metaphor to showcase the benefits of sealed capsule technology in delivering superior skincare results. Launching this month, the integrated campaign spans […]