Wunderman Thompson UK invites staff to celebrate LGBT+ History Month with ‘Letters from the heart’

Wunderman Thompson UK invites staff to celebrate LGBT+ History Month with ‘Letters from the heart’

In line with the Poetry, Plays and Prose theme for this year’s LGBT+ History Month, creative, data and technology company Wunderman Thompson UK is launching a creative writing challenge. Entries for the ‘LGBTQIA+ Letters from the heart’ competition can take the form of a poem, story, letter, or spoken word piece. It is open to anyone at […]

Travel Republic sponsors prime time ITV dating show Take Me Out

Travel Republic sponsors prime time ITV dating show Take Me Out

Travel Republic has secured a significant business partnership with ITV and Fremantle to launch a large-scale marketing campaign with the popular dating show, Take Me Out. This exciting sponsorship, which was brokered by JUMP, part of Havas Media Group, will run across broadcast, catch-up, digital and social media channels. As part of the partnership JUMP […]

ITV’s New Campaign Lets the Audience Choose Ant & Dec’s Journey to the I’m A Celeb Jungle 2019

ITV’s New Campaign Lets the Audience Choose Ant & Dec’s Journey to the I’m A Celeb Jungle 2019

In a first for the broadcaster, ITV unveils an interactive ‘choose your own adventure’-style campaign to celebrate Ant & Dec’s highly-anticipated return to the I’m a Celebrity Jungle this November. ITV’s in-house agency, ITV Creative, developed the integrated series of ads, which see the iconic TV duo journey to the jungle with the help of […]

FOX Entertainment Launches Bold New Brand Evolution Created by Trollbäck+Company

FOX Entertainment Launches Bold New Brand Evolution Created by Trollbäck+Company

As part of its growth strategy and to kick off the 2019-20 television season, FOX Entertainment unveiled a brand evolution during the 71st Emmy Awards. In the midst of a fast-changing industry, the brand’s new cross-platform identity created by branding and design studio Trollbäck+Company challenges traditional network models and reflects FOX’s legacy as a daring, […]

Monumental Sports & Entertainment introduces new brand positioning and advertising campaign

Monumental Sports & Entertainment introduces new brand positioning and advertising campaign

Monumental Sports & Entertainment (MSE), one of America’s leading sports and entertainment family, launched a new brand campaign themed, ‘Raise the game. Be Monumental,” to raise awareness of the Monumental brand among fans and the broader D.C. business community. The new branding effort features the launch of a new and improved company website and new advertising campaign. […]

loyalkaspar redesigns entertainment marketing association Promax brand for the future

loyalkaspar redesigns entertainment marketing association Promax brand for the future

Since 1956, Promax has been connecting entertainment marketing professionals across the globe. But as the industry has shifted from linear to digital in recent years, the company recognized an opportunity to expand its community of marketing executives beyond the confines of traditional TV. This year, Promax launched an updated brand identity and architecture to take […]

Orange, Google and Wildbytes create epic AR half-time show for Real Madrid vs Celta de Vigo

Orange, Google and Wildbytes create epic AR half-time show for Real Madrid vs Celta de Vigo

On Saturday 17th August, mobile network operator Orange, Google, and experiential innovation agency Wildbytes treated football fans to an epic spectacle. Marking the first augmented reality synchronised show in Spain, fans at the Celta de Vigo vs. Real Madrid game saw a gigantic superhero football player appearing on the pitch in augmented reality.  Unveiled on the […]

UKTV reveals ‘Ghost Billboard’ to promote Dad’s Army: The Lost Episodes

UKTV reveals ‘Ghost Billboard’ to promote Dad’s Army: The Lost Episodes

To celebrate the release of Dad’s Army: The Lost Episodes on Gold, UKTV has unveiled a huge 1940s army-recruitment style out of home ad campaign which has been specially designed to look as if it has been in place for decades. The specially created, time-weathered ‘ghost billboard’ harks back to WW2 propaganda advertising and has been designed […]

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