Digitas UK brings together two generations of outstanding athletes in a new film for Lexus, The Power of Two

Digitas UK brings together two generations of outstanding athletes in a new film for Lexus, The Power of Two

Sporting icon Seb Coe meets the up-and-coming sprinter and aspiring Olympian Alex Haydock-Wilson in a new film for the Lexus RX Hybrid, created by Digitas for Lexus UK. The Power of Two reveals what happens when the wisdom of experience meets the raw potential and promise of a new generation. In the 12-minute film Lord Coe, an […]