New instax campaign by M&C Saatchi reminds viewers of the importance of instant, unfiltered images

New instax campaign by M&C Saatchi reminds viewers of the importance of instant, unfiltered images

M&C Saatchi launches its latest campaign for instax, which puts the audience‚Äôs relationship with printed photos at its heart, continuing its ambition to change consumer behaviour surrounding taking pictures and sharing memories. While digital cameras and social media pushes consumers away from print, the new campaign shows why tangible memories are still so important to […]