PopCorners, the air-popped corn snack, is targeting global audiences with a new brand platform, launching today, to introduce snackers around the world to a ‘Familiar, But Different’ experience. This is the first global brand campaign from the PepsiCo-owned snack and was created in partnership with VCCP. Whilst PopCorners was established in the US and launched a memorable Superbowl spot last […]
‘Musical Scratchcards’ – created with VCCP and Hearts & Science – taps into nation’s love of Christmas traditions Fully integrated campaign features National Lottery-funded Good Cause choir Allwyn, operator of The National Lottery, today launches a festive Scratchcards campaign, which celebrates the entertaining ways adults come together to play games at Christmas. The fully integrated campaign brings […]
VCCP Group announces the promotion of Claire Young to CEO of Girl&Bear. Girl&Bear, VCCP’s global content creation studio, launched in 2021: the fully integrated content creation studio prides itself on delivering ‘craft without compromise’ across its capabilities, which include film, post, audio, design, print, photographic and digital production. The promotion will see Young’s role change […]
For the fourth consecutive year, Cadbury puts a spin on the traditional Easter egg hunt by bringing back “The Cadbury Worldwide Hide”: an online platform that enables people to hide an egg anywhere in the world for their loved ones, along with a personal clue of where they can find it. By global agency of record VCCP London, […]
Cadbury and its global agency of record VCCP London has today launched its latest film for Creme Egg as part of a fully integrated campaign which brings back the classic ‘How do you eat yours?’ tagline for the first time in 20 years. The campaign builds on the original message that everyone has their own way of eating […]
Allwyn, the first new operator of The National Lottery in nearly 30 years, will tomorrow launch its opening campaign, Will you be next?, as it takes over the reins on 1 February. Over the course of its 10-year licence, Allwyn’s overarching ambition is to offer more games, attract more players, inject more entertainment, create more […]
Integrated campaign shines a light on the ongoing investment TfL is making through its improvement plan Transport for London (TfL) with the help of agency of record VCCP London and Wavemaker UK, is today launching an awareness campaign for the ongoing huge range of improvements TfL is making across its network. The campaign aims to […]
• New creative platform positions Virgin Media, as the leader of superior connectivity, with the fastest WiFi guarantee of any major broadband provider, meaning customers can stream YouTube content, with the promise of 20Mbps in every room or get money back • The bold ad ‘Highland Rider’ characterises Virgin Media’s WiFi guarantee and reliable connectivity through the visual metaphor of a highland cow riding a motorbike
Today, Virgin Media together with VCCP London releases ‘Why walk when you can ride?’ an integrated brand campaign to launch Virgin Media’s WiFi guarantee, demonstrating the internet provider’s commitment to delivering superior connectivity, reliability, and speed. The light-hearted and playful campaign will roll out throughout the UK across multiple formats and leads with a hero […]
● Advertising campaign celebrates hassle-free holidays for O2 customers as operator isn’t bringing back EU roaming charges* ● The playful creative taps into British holiday optimism as research reveals almost one in three (32%) have already booked a UK or foreign holiday for 2022 ● Inclusive EU roaming by O2 will allow a family of four to save up to £100 or more on roaming charges on a two week holiday
O2 Captures The Joy Of Holidaying In Latest Multimillion Campaign ‘Roam Freely’
Domino’s Christmasfy The Yodel With Its First Ever Festive Advert