Net Conversion Research Finds Intentionality and AI Integration Redefining the Consumer Purchase Journey in 2026

Net Conversion Research Finds Intentionality and AI Integration Redefining the Consumer Purchase Journey in 2026

Annual survey reveals 93% have changed spending habits as economic pressures, AI-powered research and media fragmentation reshape how they discover and commit to brands. New consumer research from Net Conversion, a performance media and analytics-driven agency, finds that while economic pessimism is cooling, spending restraint has become a permanent habit. Ninety-three percent of consumers report changing […]

NET CONVERSION EXPANDS LEADERSHIP TEAM WITH THREE KEY APPOINTMENTS

NET CONVERSION EXPANDS LEADERSHIP TEAM WITH THREE KEY APPOINTMENTS

Taps Top Industry Talent Jim Lyons to Serve as Chief Growth Officer Net Conversion, a leading media agency known for its data-driven approach and commitment to client success, expanded its leadership team with three key executives: Jim Lyons has been named Chief Growth Officer; Alex Holt as Vice President, Data Strategy; and Haley Gribben as Strategy & Insights Manager/ “Chief Storyteller.” These three execs […]