ROAST Appoints Nicole Palmieri as Head of Digital PR to Lead AI-First Generative Engine Optimisation (GEO) Offering
Independent Performance Media agency ROAST has announced the appointment of Nicole Palmieri as its new Head of Digital PR. Palmieri joins to lead a specialist Digital PR department, specifically designed to navigate the shift from traditional link-building to the era of Generative AI and LLMs (Large Language Models). Palmieri joins ROAST following a highly successful […]