DETTOL Launches UK ‘Keep Protecting’ Campaign

Poignant behaviour change message reminds us that post-lockdown; little things in life need protection

DETTOL Launches UK ‘Keep Protecting’ Campaign

Lockdown has taught us all to appreciate the little things in life we previously took for granted. As we move out of the lockdown phase, we are all at risk of forgetting the importance and impact of the other little things we have been doing to keep ourselves, our families and our community safe.   To […]

Karen Crum Elevated to Global Brand Strategy Director at McCann

Karen Crum Elevated to Global Brand Strategy Director at McCann

McCann has promoted Karen Crum to the newly created position of Global Brand Strategy Director. During her tenure as Head of Strategy at McCann London, she has spearheaded strategy, and led teams behind numerous award-winning campaigns for the likes of Microsoft, Xbox and Mastercard, helping to take home the 2018 Cannes Lions Grand Prix in […]