New BMB work ends the dairy dilemma for SMUG consumers

New BMB work ends the dairy dilemma for SMUG consumers

SMUG Dairy, the innovative hybrid dairy range from Kerry Consumer Foods, has launched a new campaign to show conscious dairy lovers that they don’t have to compromise on taste. While many of today’s consumers are looking to cut back on dairy for health and environmental reasons, their love for the taste of their favourite products […]

BMB wins Kerry Dairy Consumer Foods advertising brief with remit to drive growth of brands

BMB wins Kerry Dairy Consumer Foods advertising brief with remit to drive growth of brands

BMB has been appointed lead strategic and creative agency for Kerry Dairy Consumer Foods, home to the UK and Ireland’s leading dairy and plant-based brands including Strings and Things Kids Snacks, PURE, Dairygold and Charleville brands. BMB pitched against three other agencies (undisclosed) to win the account in a process organised by the AAR. BMB […]