New Koddi Research Finds AI Recommendations Are Becoming Commerce Media’s New Battleground

By on    AdTech, Agency, Latest, Media, Research  

New Koddi Research Finds AI Recommendations Are Becoming Commerce Media’s New Battleground

84% of commerce media leaders say they would invest in opportunities designed to increase visibility within AI-generated recommendations and shortlists Koddi, the leading commerce media technology for enterprises, today released new research that found that 70% of commerce media leaders are already using AI agents to analyze data, recommend actions and automate campaign execution. However, […]

Koddi and Wolt Ads Expand Programmatic Access to Commerce Media in Germany

By on    AdTech, Agency, Latest, Media  

Koddi and Wolt Ads Expand Programmatic Access to Commerce Media in Germany

Partnership allows brands and agencies direct access to Wolt’s commerce media inventory through programmatic channels – starting with Germany – and also marks Koddi’s entry into the local commerce media market Koddi, a worldwide leading retail and commerce media technology for enterprises, today announced it is partnering with Wolt Ads, the advertising arm of Wolt’s local […]