Ogilvy & Aardman shake up the traditional laundry product demo with ‘Monster Stains’ content platform for Persil
Ogilvy, in collaboration with Oscar-winning studio Aardman, has redefined the product demo for Unilever’s laundry brand Persil. Children and adults alike were treated to a first-of-its-kind animation entitled ‘Monster Stains’, when it launched in cinemas and online this week. To demonstrate Persil’s stain removal power, Ogilvy came up with the innovative idea of creating a […]