Net Conversion Research Finds Intentionality and AI Integration Redefining the Consumer Purchase Journey in 2026

Net Conversion Research Finds Intentionality and AI Integration Redefining the Consumer Purchase Journey in 2026

Annual survey reveals 93% have changed spending habits as economic pressures, AI-powered research and media fragmentation reshape how they discover and commit to brands. New consumer research from Net Conversion, a performance media and analytics-driven agency, finds that while economic pessimism is cooling, spending restraint has become a permanent habit. Ninety-three percent of consumers report changing […]

Cynopsis Honors Net Conversion CMO Kristina Canada with “2025 Top Women in Media” Award

Cynopsis Honors Net Conversion CMO Kristina Canada with “2025 Top Women in Media” Award

Marketing Trailblazer Net Conversion announces that its Chief Marketing Officer Kristina Canada was honored as a 2025 Cynopsis “Top Women in Media” award recipient in the “Marketing Trailblazers” category at last evening’s gala held at The Lighthouse at Pier 60 in New York City. She joined a distinguished group of honorees recognized for their leadership, innovation, and lasting […]