Subway is entering the value conversation with a new menu innovation that challenges the notion that quality and affordability are mutually exclusive. Protein Pockets deliver 20+g of protein with freshly sliced lean protein, fresh veggies, and tasty sauces – all freshly made and priced at just $3.99. Protein Pockets debut with a lineup of four […]
The work launched this week (Sept 2), across TV/streaming, digital, social posts, influencer social content and out-of-home, with additional extensions into audio and commerce spaces. The campaign achieved some of the highest testing scores the research company has seen and notably doesn’t rely on celebrity talent – instead letting the creative idea stand on its […]
