Betfair and Leo Burnett showcase what it means to ‘Play Smart’ with global football superstars

Betfair and Leo Burnett showcase what it means to ‘Play Smart’ with global football superstars

Online gambling company Betfair and creative agency Leo Burnett London have launched an integrated campaign called ‘Betfair Play Smart’ targeted at new and existing customers and using world-renowned sports legends to show them how to ‘Play Smart’.  Leo Burnett London were tasked to create a campaign that highlights Betfair’s position in the market as the […]