Leading Contemporary Retailer Sees Sales Increases with Lord & Taylor’s Video-First Retail Media Program Powered by InMobi Commerce
Innovative Video Campaign Results in 557% Increase in New Product Sales and 480% Increase in Gross Merchandise Value InMobi Commerce, a leading advertising technology platform for eCommerce companies, today announced that Lord and Taylor’s retail media program that it powers, yielded significant increases in sales, gross merchandise value, and click-through rate for a leading women’s […]