Elmwood Creates Uplifting Design for New Lower Carb Range from Hovis

Elmwood Creates Uplifting Design for New Lower Carb Range from Hovis

Global brand design consultancy, Elmwood helped Hovis position its new Lower Carb range to appeal to a new generation of health-conscious consumers. Hovis is a truly great British brand, with a heritage of over 130 years of baking and milling experience. As time has moved on, consumer attitudes towards bread have shifted. Increasingly, health-conscious consumers are cutting […]