BD Network Spreads the Experience for Lurpak Softest
![BD Network Spreads the Experience for Lurpak Softest BD Network Spreads the Experience for Lurpak Softest](https://marcommnews.com/wp-content/uploads/2018/09/BD_Lurpak_CanaryWharf_0152-701x394.jpg)
Brand experience specialist, BD Network, is spearheading a new experiential campaign to support the launch, and drive trial, of Arla Food’s new butter variant, Lurpak Softest. The touring activation is targeting time-poor office workers and professionals around the UK, showcasing the core benefits of Lurpak Softest – while also conveying the brand’s promise that shoppers […]