Stunning Images Of Chile Created From Plastic Bags In Cheil’s New Greenpeace Campaign To Drive Behavioural Change

Stunning Images Of Chile Created From Plastic Bags  In Cheil’s New Greenpeace Campaign To Drive Behavioural Change

Cheil Central America has created a striking campaign for Greenpeace Chile – ‘The Nature of Plastic’ – in which five of Chile’s iconic locations are re-imagined in plastic for print, outdoor and social to express the impact of pollution, even in protected environments, and highlight the need for behavioural change.  The creative team selected five […]

NEW HIRE: Cheil appoints Mariana Peluffo, Regional Creative Director for Central America

NEW HIRE: Cheil appoints Mariana Peluffo, Regional Creative Director for Central America

Cheil welcomes Mariana as Regional Creative Director for Central America. Reporting to CEO and president at Cheil Central America, Kyung Keun Choi, Peluffo will be responsible for all Samsung communications across the 14 countries of her business region.  Peluffo has picked up a number of international and regional awards for her work including Concurso Buenas […]