Never underestimate the power of funny: Plant-based POWR debuts ‘free climber’ film

Never underestimate the power of funny: Plant-based POWR debuts ‘free climber’ film

VOOM Nutrition launches bold new campaign in collaboration with McCann VOOM Nutrition sets out to celebrate the power of plants in its launch campaign for POWR, its vegan sports endurance bar. Developed by leading creative agency McCann Bristol, ‘The Climb’ is a cautionary tale that follows a free climber preparing to tackle ‘the Big One’, […]

McCann Central partners with The Turing Trust to help thousands of students learn vital IT skills

McCann Central partners with The Turing Trust to help thousands of students learn vital IT skills

McCann Central announced today it has partnered with The Turing Trust, a charitable organisation that provides quality IT resources and training to schools in sub-Saharan Africa. Donating 212 pieces of IT equipment and machines, including iMacs, Macbook Pros, and Elitebooks, The Turing Trust will now be able to distribute important equipment to schools and educational […]

MCCANN WORLDGROUP APPOINTS FIRST GLOBAL CHIEF AUDIENCE ARCHITECT

MCCANN WORLDGROUP APPOINTS FIRST GLOBAL CHIEF AUDIENCE ARCHITECT

Nathan Brown To Connect Audience Planning to Creativity and Growth  Michelle Tang Elevated to Global Chief Growth Officer, McCann McCann Worldgroup has announced it has appointed Nathan Brown as Global Chief Audience Architect, a new role for the company, effective May 1, and elevated Michelle Tang to Global Chief Growth Officer, McCann, effective immediately. Brown […]

McCann Worldgroup Strengthens Global Creative Production Capabilities

Sergio Lopez elevated to Chief Production Officer, UK & EMEA & Regional CEO Craft UK & EMEA Sophie Chapman-Andrews promoted to Head of Integrated Production Craft UK Tanya Bogin promoted to Managing Director, Craft London

McCann Worldgroup Strengthens Global Creative Production Capabilities

McCann Worldgroup today announced the promotion of Sergio Lopez to the newly created role of Chief Production Officer, UK & EMEA as well as CEO of its production arm CRAFT UK & EMEA, joining the Global Craft Leadership team. In this capacity, he will oversee McCann Wordgroup’s integrated production capabilities across its agencies throughout the region. In addition the group announced the promotions […]

TSB Offer Customers Support With Campaign

FILMED ENTIRELY BY STAFF IN THEIR OWN HOMES

TSB Offer Customers Support With Campaign

TSB is set to launch a new campaign to help customers understand the support available to them in these unprecedented times.  Created by TSB’s new lead-creative agency, McCann, and filmed entirely by staff members, the three 20” commercials focus on the breadth of initiatives available to support customers. From repayment holidays on mortgages, loans and […]

Worldwide Concern Rises Dramatically As Impact Of Pandemic Grows

Second Wave of Global Study from McCann Worldgroup Reveals Worry is Increasing While Faith That Governments Are Prepared To Deal With The Pandemic is Dropping Precipitously

Worldwide Concern Rises Dramatically As Impact Of Pandemic Grows

67% of people globally say that they are worried about the COVID-19 outbreak, up from just over half two weeks ago (53%), according to “Truth About Culture and Covid-19 Wave 2”—by McCann Worldgroup’s global intelligence unit – McCann Worldgroup Truth Central. Released today, the report identifies how global attitudes around Coronavirus have shifted in the two […]

McCann fill a highway with sunblock in Peru

To call attention about summer's ultraviolet radiation hazard, the agency painted the billboards of the country’s main road where millions of people goes from the capital to the coastline.

McCann fill a highway with sunblock in Peru

Peru ranks first in the world in matter of ultraviolet radiation, where skin cancer has been increasing alarmingly with about a thousand new cases of melanoma. To make people be aware and protect themselves, McCann Lima developed for Liga Contra el Cáncer the initiative  #YoUsoBloqueador (#IUseSunblock). So it painted with sunblock the faces on the […]

Pernod Ricard and McCann expand partnership with Lillet

Pernod Ricard and McCann expand partnership with Lillet

Lillet, a premium French aperitif created in 1872 and a jewel in the Pernod Ricard crown, has chosen McCann to deliver a new positioning and global campaign platform for the brand. Prepared in the Maison Lillet distillery in Podensac, a small village south of Bordeaux by a dedicated team of fewer than ten people, Lillet comes from a subtle blend of […]

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