McCoy’s unleashes ‘The Beast’ in new ENGINE Creative campaign for KP Snacks
ENGINE Creative’s latest campaign for McCoy’s crisps introduces “The Beast,” a demanding creature whose cravings can only be satisfied by the extreme flavours of McCoy’s. McCoys1 from ENGINE on Vimeo. Directed by Blinkink’s Joseph Mann, the series of ads are set in everyday scenarios in which a person snacking on some disappointing very plain crisps unleashes a furry […]