UKTV promotes Kerry Goode to Director of Communications

UKTV promotes Kerry Goode to Director of Communications

UKTV, one of the largest commercial broadcasters in Britain reaching over 18 million viewers a week, has promoted Kerry Goode to Director of Communications to lead the company’s award-winning Communications Team. Reporting to CEO Marcus Arthur, and working closely with Chief Marketing & Innovation Officer, Simon Michaelides, Kerry is tasked with growing the viewership and reputation of […]

UKTV launches media agency review

UKTV launches media agency review

BBC Studios-owned multi-channel broadcaster UKTV is reviewing its media agency contract, currently held by Hearts & Science, in a competitive process managed by The Aperto Partnership. Agencies, including Hearts & Science, have been invited to participate in the process, which is expected to conclude in the summer. This is the first review UKTV has initiated […]

Covatic appoints Accelerated Mission’s Paul Turner to help build and develop its Go-to-Market strategy

The Birmingham and London-based start-up has also hired Anastasia Petrova as iOS Developer as it readies for further growth

Covatic appoints Accelerated Mission’s Paul Turner to help build and develop its Go-to-Market strategy

Covatic, a growing tech company that empowers media companies to deliver exceptional in-app experiences by identifying when, where and how each individual can engage with content – all without needing to expose personal data – has readied itself for its next phase of growth by hiring Accelerated Mission’s Paul Turner to help it further its […]

Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically

Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically

Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Omnicom Media Group in Sweden, with the leading global media network opting to work with the Danish tech company in order to optimise the delivery of high impact advertising for its wide range of clients. Adnami facilitates opportunities to stand out in […]

Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment

- New entertainment proposition will be led by Nick Wright, current Managing Director of JUMP, Havas Media Group’s content and partnerships division - Move is in response to sea-change in consumer and business behaviour, and is part of a broader reorganisation and simplification of the Havas Media Group offering around three core areas: Havas Media, Havas Entertainment and Havas Market

Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment

Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment

Clarins to sponsor new ITV programme Finding Alice

Clarins to sponsor new ITV programme Finding Alice

Spark Foundry, the acceleration agency, has announced a new TV sponsorship for Clarins. Clarins will be launching a new product “Clarins – Total Eye Lift” on Sunday 17th January 2021, the same day that ITV launches its new series – Finding Alice – a new contemporary ITV drama about a woman who has lost her husband.   […]

2021 predictions – TV advertising well-positioned; lines blur between user consent & identity – IPONWEB and BidSwitch

2021 predictions – TV advertising well-positioned; lines blur between user consent & identity – IPONWEB and BidSwitch

User consent and identity will be used interchangeably Isaac Schechtman Senior director of product strategy at BidSwitch  As more laws around consumer privacy emerge and the concerns of the general populous about tracking grow, user consent and identity will become synonymous, used interchangeably in conversation. This narrative may be spread, both deliberately and inadvertently, as it […]

Anchor Hanover Group appoints Space & Time as media partner

Anchor Hanover Group appoints Space & Time as media partner

Independent media agency Space & Time has been awarded the media planning and buying account for Anchor Hanover Group, England’s largest not-for-profit provider of housing and care for people in later life. The appointment was made following a competitive pitch process, which was conducted virtually. Encompassing integrated online and offline media planning and buying, Space […]

VCCP Media get Vinted back on British TV

VCCP Media get Vinted back on British TV

Vinted, Europe’s largest online C2C marketplace dedicated to second-hand fashion, is making its first foray into the UK market since 2018 with a brand new TV spot.  The campaign sees Vinted encouraging the nation to declutter their wardrobes with the slogan “If you don’t wear it, sell it!”, in line with their mission to make second-hand fashion the […]

55 to 64-year-olds show significant increases in consumption of video streaming, music streaming, social media and newspapers

Sixth wave of Havas Media Group Covid-19 Media Behaviours Report reveals changing habits of this age group

55 to 64-year-olds show significant increases in consumption of video streaming, music streaming, social media and newspapers

There have been significant changes in the media consumption habits of 55 to 64-year-olds in the last two weeks, according to the latest Havas Media Group Covid-19 Media Behaviours Report. The sixth iteration of Havas Media Group’s Covid-19 Media Behaviours Report, a research study into consumer behaviour and media consumption based on a survey of 1,488 UK respondents, […]

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