bpost and mortierbrigade launch the Remco Reflex to raise drivers’ awareness of approaching cyclists

By on    Advertising, Latest, Marketing  

bpost and mortierbrigade launch the Remco Reflex to raise drivers’ awareness of approaching cyclists

In Belgium, around 300 cyclists are injured every year in collisions caused by car doors ​swinging open. The recent accident involving two times Olympic Gold medal winner Remco Evenepoel, who collided with a bpost van while riding his bike last week, highlights the urgent need for action. The incident prompted bpost and mortierbrigade to introduce the […]

Official reports of verbal aggression against public transport staff used as basis for rap song.

By on    Advertising, Latest, Marketing  

Official reports of verbal aggression against public transport staff used as basis for rap song.

Rappers frequently pepper their songs with obscenities. But the torrents of abuse in “Respect”, the new song by the rapper Youssef Swatt’s, are not poetry. In fact, they are taken literally from official reports and are examples of the genuine insults hurled daily at the staff of the Brussels transport company, STIB-MIVB. The transport company […]