With “The Curology Emergency Spot Patch Hotline”, skincare brand asks social media users: “What’s your skincare crisis?” On TikTok, skincare enthusiasts flock to popular hashtag #skintok to get a dose of the latest trends. But Curology hoped to reach a new audience beyond skincare enthusiasts, teaming with social agency Movement Strategy to launch “The Curology […]
Madwell and Digitas alum brings a full-service approach to Movement’s client partnerships, helping brands achieve greater success on and offline Social media agency Movement Strategy has added award-winning agency leader Joe DeSalazar as EVP, Head of Accounts. DeSalazar will oversee the Account Management team with the goal of finding new and creative ways of driving […]
Forging a new path for NFTs, social agency helps a digital collectible of the legendary comic sell out in 20 minutes, becoming one of the hottest digital comics on the market Originally released in 1939, DC’s ‘Superman #1’ remains a landmark comic book title featuring one of the world’s most enduring fictional characters. Worth anywhere […]
Social media agency Movement Strategy announces the addition of Ly Nguyen as SVP, Executive Creative Director – capping off a period of tremendous growth that has seen the agency rapidly add ten creatives over two months and more than triple its headcount in three years. Nguyen will lead an award-winning team as social media’s impact […]
A true testament to the power of great characters and storytelling, Looney Tunes celebrates its successful launch on TikTok, earning over 1 million organic followers from March 1st, 2022 to July 28th, 2022. Bolstered by the global recognition of these beloved characters, the effort represents an uncommon success on the platform and underscores Warner Bros. […]