Sainsbury’s & the BFG launch their phizz-whizzing new Christmas campaign

Sainsbury’s & the BFG launch their phizz-whizzing new Christmas campaign

In the heartwarming TV advert, two old friends embark on a journey, showcasing the delicious flavours of the festive Taste the Difference and Sainsbury’s ranges In a TV first, real-life Sainsbury’s colleague ‘Sophie’ is featured alongside lovable character the Big Friendly Giant (the BFG) The 60” is set to premier on TV at 20.15, during […]

Alzheimer’s Society launches powerful new creative platform

Alzheimer’s Society launches powerful new creative platform

New Commercial Arts, with charity client Alzheimer’s Society, have launched a platform and campaign bringing to life the devastating reality that with dementia you don’t just die once, you die again, again, and again. The campaign brings to life the reality experienced by so many affected by dementia of losing aspects of their loved ones long before […]

jfdi/Opinium New Business Barometer Reveals Challenges and Opportunities for Agencies in 2024

jfdi/Opinium New Business Barometer Reveals Challenges and Opportunities for Agencies in 2024

The human touch returns as top prospecting priority as agencies look to accelerate growth The human touch is back as a top prospecting priority for growth. The New Business Barometer 2024 conducted by jfdi, the UK’s leading specialist new business consultancy, and award-winning strategic insight agency Opinium reports on trends and issues impacting new business […]

NATIONWIDE’S BUMBLING BANKER RETURNS WITH NEW ADVERT FOR ITS SAVINGSWATCH PROPOSITION

NATIONWIDE’S BUMBLING BANKER RETURNS WITH NEW ADVERT FOR ITS SAVINGSWATCH PROPOSITION

Nationwide is continuing its ‘Good Way to Bank’ commitment as its latest TV advert, delivered by NCA, shows how customers are put first when it comes to getting the most out of their savings. It is the latest move by Britain’s biggest building society that challenges the shareholder-owned banks by demonstrating its difference as a member-owned […]

Alzheimer’s Society, with New Commercial Arts puts out tactical ‘Unmemorabilia’ ad for the Coronation to highlight statistic ‘1 in 3 people born today in the UK will develop dementia’

Alzheimer’s Society, with New Commercial Arts puts out tactical ‘Unmemorabilia’ ad for the Coronation to highlight statistic ‘1 in 3 people born today in the UK will develop dementia’

Alzheimer’s Society, and agency partner New Commercial Arts, highlighted the shocking statistic that 1 in 3 people born today will develop dementia in their lifetime through a tactical ad launching the day before the Coronation and running the bank holiday weekend on Press, OOH, Social. The creative leads with the arresting headline, ‘A day one […]

Nando’s Announces New Brand Platform; This Must Be The Place with Launch of National Campaign and First Ever Sonic Logo

Nando’s Announces New Brand Platform; This Must Be The Place with Launch of National Campaign and First Ever Sonic Logo

The campaign kicks off with the release of a new film directed by Jonathan Entwistle Nando’s has announced the launch of This Must Be The Place, a new brand platform and national campaign that celebrates the uniqueness of the Nando’s experience. Teased earlier this week on the brands social channels, This Must Be The Place […]