Six new inductees will also join Marketing Hall of Fame at annual gala The marketing landscape has never been more complex, with leaders navigating economic headwinds, shifting politics and the accelerating disruption of AI. The Marketing Hall of Fame was made for moments like this. On May 6, the American Marketing Association New York will convene the field’s […]
Award-winning São Paulo studio expands its global footprint with a North American base, bringing acclaimed storytelling and production to the U.S. market and beyond Surreal Hotel Arts, the São Paulo-based creative production company, today announced the opening of its first international headquarters in New York City, marking a significant expansion into the U.S. market. The […]
For two decades, StreetEasy® has helped millions of New Yorkers find their place in one of the most complex real estate markets in the world. Now, as the brand marks its 20th anniversary, StreetEasy is launching its 2026 brand campaign, “Be a Forever New Yorker,” a love letter to the city and the people who […]
Timed with the Museum’s reopening, the integrated campaign centers on works from prominent artists in its permanent collection and signals the physical return of a cultural institution To invite both new and existing audiences to experience the Studio Museum in Harlem’s grand reopening, new building, and inaugural exhibitions, the Museum has launched an integrated marketing […]
A limited-edition collection of 25 patches celebrating life in New York, created by Zulu Alpha Kilo NY to get out the vote This election season, New Yorkers can wear their city pride on their sleeve—literally. Creative company Zulu Alpha Kilo New York (Z.A.K. NY) is launching a playful and powerful ode to New York City: […]
Four-week marketing campaign to run in New York City subways, high-impact Manhattan billboards, major US podcasts and more The Guardian, a 204-year-old global, independent and reader-funded news organization, today launched its first major US marketing campaign, highlighting the Guardian’s distinctive role within the US media landscape: “Journalism that’s global, independent and free.” The campaign will […]
Branding consultancy Tátil Design has officially landed in New York City, marking the next phase of its strategic global expansion following a successful London launch. This move involves three major developments: physical presence in the US market, the appointment of global brand veteran Flávia Buchmann as Senior Global Director, and the debut of Tátil Design’s […]
Independent design consultancy JDO NY is announce its relocation to a new studio on Madison Avenue, marking a significant milestone as the agency expands its presence in North America and solidifies its position in New York City’s dynamic creative landscape. Since its establishment in 2019, JDO NY has rapidly built a robust portfolio, collaborating with […]
On September 9, 2024, global drinks branding specialist Denomination marks a new stage in its growth, adding a New York City office to its existing Sydney, London and San Francisco locations, and making two significant additions to its leadership team: Final piece of the puzzle “We have spent the past 22 years building a reputation […]
Good Conduct created spot and launched bold activation turning a posh New York City tea party on its head to prove that Voodoo Ranger Hardcharged Tea is unlike tea as you know it Voodoo Ranger is up to its well-known tricks as it launches a new CTV spot titled “Not Your Grandma’s Tea” aimed at their […]