McDonald’s launches “Pickle It Forward” – proving that pickle lovers and haters can still be friends

A condiment has never felt more divisive – or more unifying. Pickles have become one of the most passionately debated toppings in recent years, as social feeds fill with outspoken pickle lovers while equally vocal haters remain in the shadows. Responding to this cultural divide, McDonald’s in the Nordics launches “Pickle It Forward”, a new […]