Curiosity Named Agency of Record for Nurri, Launches First Consumer Campaign, “Shake Ya Can”
The independent agency’s debut work for the fastest-growing RTD protein milkshake strikes a joyful tone. Independent creative agency Curiosity has been named agency of record for Nurri, the ready-to-drink protein milkshake recently named Instacart’s fastest-growing brand. Curiosity was awarded the business following a multi-agency review. The pitch emphasized capabilities and chemistry rather than spec work, and the partnership now represents one of […]