Currys makes a song and dance of Black Friday with a bigger (and bigger) choir in AMV BBDO’s latest “Beyond Techspectations” campaign
Currys is cutting through the Black Friday chaos with a choir which, like Currys deals, just gets bigger and better. AMV BBDO’s new campaign harnesses the power of audio to bring the retailer’s “Even Bigger Black Friday Event” to life. The work features an in-store choir of male and female bodybuilder colleagues, growing larger as […]
